#31
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What if you built a car that had no regard for cost, but only used “the best”? Whatever made it faster or more comfortable with no constraints? Basically an F1 car married to a Rolly Royce...Oh yea, they did, the McLaren F1! With an original price tag of around $800k-$1m, it sets records for over the top. $24k inconnel exhaust pipes, because it was lighter than titanium. $7,000 CD changer made out of carbon fiber because it was ounces lighter than the plastic model being made by Pioneer but you don’t want a supercar without a radio! The seat was hand molded to your body in England where you had to travel to in order to be fit (seat was not adjustable). Every component used asked the question “is there a lighter/stronger/better material which can be use?” The engine bay has 24k gold foil lining it for heat reflection (same as NASA’s satellites). Own one in the US? You had to connect the car to a modem and dial up the factory for diagnosis, and then there was only 1 authorized technician in the country.
The Bugatti Veyron/Chiron were modern day examples of this thinking. Spare no expense or effort and make the fastest car possible while retaining all the comfort and luxury refinement a RR would have. Sure you can buy a stripped down supercar with no radio and no A/C that goes really fast (Ferrari F40, Challende Stradale, Porsche GT3RS, etc) but you sacrifice comfort and luxury for that speed. A true sportscar gentleman would never sacrifice those luxury comforts The new Bugatti’s take Bruce McLaren’s thinking into modern day technology. It is one of the fastest vehicles on the road yet offers MORE luxury and refinement that most luxury cars available. Premium leather not good enough, you can get a model with the leatherwork done by Hermes with matching luggage! Cost of ownership and shockingly high maintenance bills are of no concern to someone who buys this car...what do you think costs more to maintain, this car or his medium size jet? Back when the original Maybach was released, their head of marketing was asked “who would pay $300k for a MB instead of a RR for the same price”. His answer I’ve used so many times to explain my niche product and unique customers. It was basically this: “they wouldn’t. The average customer owns a RR. This isn’t an offering to replace another purchase, but instead another item for them to purchase. Our customer buys this to have the comfort of his RR but to be more discreet in his appearance for those times he wants less attention. The purchase price to our average customer is the equivalent of a man who makes $100,000/yr going out and buying a $60 dress shirt. He has a closet full and doesn’t give the purchase a second thought” (~roughly the quote) In 2017 a low mileage F1 set records at over $15m. Sotherby’s followed up a month later with a private sale estimated to be higher than $22m. The new Bugatti’s are produced in higher numbers but also are driven and used more as they’re more of a daily driver than the F1 was. Expect their prices over time to only appreciate as they truly are one-of-a-kind luxury items! |
#32
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Quote:
I know this is the ultimate GT but my guess is that most people use it to go from Knightsbridge to Mayfair and back. I see them everyday and they barely move from their parking spot. The most valuable car in the world is a car that was raced, destroyed, rebuilt to be destroyed again and raced over and over again. I love the example of the guy who bought a Senna as a car he could drive to the track, race it and drive back with. |
#33
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Carbon fiber exterior Chiron at High End 2019...20190512_122329.jpeg20190512_122407.jpeg20190512_122343.jpeg
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#34
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Yowza!!
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