Mark Knopfler Boom Like that. (McDonald's)

[PHC1]

I had always wondered about the meaning of lyrics behind Mark Knopfler's "Boom Like That"

Of course after watching "The Founder" the story of Ray Kroc and McDonald's on Netflix (good story and movie) now it makes sense.


I'm going to San bernardino ring-a-ding-ding
Milkshake mixers that's my thing, now
These guys bought a heap of my stuff
And I gotta see a good thing sure enough, now
Or my name's not kroc that's kroc with a 'k'
Like 'crocodile' but not spelled that way, yeah
It's dog eat dog rat eat rat
Kroc-style boom, like that
The folks line up all down the street
And I'm seeing this girl devour her meat, now
And then I get it, wham as clear as day
My pulse begins to hammer and I hear a voice say
These boys have got this down
Oughtta be a one of these in every town
These boys have got the touch
It's clean as a whistle and it don't cost much
Wham, bam you don't wait long
Shake, fries patty, you're gone
And how about that friendly name?
Heck, every little thing oughtta stay the same
Or my name's not kroc that's kroc with a 'k'
Like 'crocodile' but not spelled that way, now
It's dog eat dog rat eat rat
Kroc-style boom, like that
You gentlemen ought to expand
You're going to need a helping hand, now
So, gentlemen well, what about me?
We'll make a little business history, now
Or my name's not kroc call me ray
Like 'crocodile' but not spelled that way, now
It's dog eat dog rat eat rat
Kroc-style boom, like that
Well we build it up and I buy 'em out
But, man they made me grind it out, now
They open up a new place flipping meat
So I do, too right across the street
I got the name I need the town
They sell up in the end and it all shuts down>
Sometimes you gotta be an s.o.b.
You want to make a dream reality
Competition? send 'em south
If they're gonna drown
Put a hose in their mouth
Do not pass 'go' go straight to hell
I smell that meat hook smell
Or my name's not kroc that's kroc with a 'k'
Like 'crocodile' but not spelled that way, now
It's dog eat dog rat eat rat
Kroc-style boom, like that

[dixon007]

Thanks for posting the lyrics. It’s an overall great album and fine movie.

[PHC1]

Here is a link to the interview with Mark Knopfler and his Shangri-La story for those who enjoy the album.

http://www.odabasi.net/shangri-la.htm