#31
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I agree that it is absolutely ridiculous. For the price, you can buy 4 hi-tech, active isolation protforms from Accurion.
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#32
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Sorry, but your comparison is meaningless. I happened to have done acquisition due diligence on different hifi OEMs a few years back, so I know quite well industry cost structure, I can guarantee you that most players in the industry don't make any money. If you really want to understand where your money goes keep in mind that when you buy a hifi product for 100: - 50 to 60 goes to the pocket of the distributor - with the 40 left for manufacturer, 40 to 50%% of the cost goes to payment of overhead: accounting, IT, product design cost, sales cost, management cost... So assuming 10% margin, you have less than 20 left for the COGS (cost of good sold). Talking about COGS, material cost represents nothing in most hifi products. The rack is mainly aluminium (with some copper). It weighs 500lbs, not 250. Keep in mind that machining something like the M-rack probably takes 4 days to 1 week. Just calculate the depreciation of a 3 axis equipment for one week, and the cost of the machining guy (around 4-5k per month in US). Then you need to do ultra fine polishing- because with anodizing, you need to have a quality of finish at the micron level or you will see imperfections. Then add on the top the cost of finishing itself: anodizing like what Magico is doing costs a fortune because it is a very toxic process, only very few facilities to do that. And at the end you need to ship them... in a wooden crate. You can add 300-400USD extra. Selling price for the rack may be crazy, but you pay the fact that this thing has been developed to sell maybe 10 of them (even not sure, I also believe they just developed their own rack for their own demo because they couldn't find anything good enough for them, the same way they developed their own music server and are not selling it), that everything is produced in US, that finishing is ultra expensive and that distributors capture more than half of the value. The fact it is super expensive doesn't mean they make really money on it. Unfortunately this is the problem of all audiophile niche products. Last edited by jazzman; 01-17-2013 at 10:03 AM. |
#33
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You raised some valid points. However, it is hard to overlook the fact that Magico's own Q3 speaker, which also weights 500lbs (600 lbs shipped), contains two sets of expensive drive units, expensive crossovers, is constructed from much greater amount of parts (which makes it also much more labour intensive to build) and yet - is over 20% less (costs $38,950 USD per pair).
It is really hard not to get the impression, that they charge so much because ... they think can ! Last edited by Elberoth; 01-17-2013 at 04:13 PM. |
#34
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__________________
There are two means of refuge from the miseries of life: music and cats Albert Schweitzer |
#35
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#36
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#37
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all the opposite... dealers are the one making the larger margin... at least the one who are successful and are selling ;-)
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#38
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ivan does this rack come in a wide body version - where you can sit two units side by side?
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#39
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+1
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#40
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Yup, better bring both wallets too!
__________________
Ivan FLORIDA MX136, MC1.2KW(10) MC2KW(2), MCD1100, MS750(2) MVP881, C1000C/P/T, MPC1500, HT-2 SUBS(2) HT3F(2) WS350(2) XRT2K, XCS2K, XR27(2) XCS350(2) JL GOTHAM v2 SUBS(2) SILENZIO MUSIC SERVER, LUMAGEN RADIANCE SCALER, SONY VPH-G90U 4K PROJECTOR, STEWART 120" MOTORIZED SCREEN, CINEMA-TECH SEATING, WW PLATINUM CABLES Reference System: ACCUPHASE A300 AMPS, C3900 PRE-AMP, DP1000 CD/SACD TRANSPORT, DC1000 DIGITAL PROCESSOR, DG-68 DIGITAL EQUALIZER, T1200 FM STEREO TUNER, PS1230 POWER SUPPLY, HRS-SXR CUSTOM RACK w/ M3X SHELVES, TAD REFERENCE ONE MK2 LOUDSPEAKERS, WW PLATINUM CABLES CAPE COD MX150, MC501(2) MC1.2KW(10) MC2301(2) MR88, MVP881, MCD1100, MDA1000, C1000C/P/T, MPC1500, ESOTERIC K-01X 30th ANNIVERSARY (BLACK) SACD/CD PLAYER, G02-X CLOCK, HT3F(2) XRT2K, XCS2K, XR27(2) JL GOTHAM v2 SUBS(2) JL FATHOM F113v2 SUBS(4) SOUND ANCHOR STANDS(2) KALEIDESCAPE STRATO & TERRA SERVERS 80-TB, LUMAGEN RADIANCE SCALER, SONY VPH-G90U 4K PROJECTOR, STEWART 120" SCREEN, SONUS FABER STRADIVARI, SILENZIO MUSIC SERVER, FORTRESS SEATING, WW PLATINUM CABLES Analog Rig: CLEARAUDIO INNOVATION WOOD, UNIVERSAL ARM w/ Da VINCI' CART, 2nd UNIVERSAL ARM w/ GOLDFINGER STATEMENT CART, HRS-MXR REFERENCE RACK-GLOSS BLACK w/ M3X SHELVES, AESTHETIX RHEA SIG PHONO-PRE, BRYSTON BHA-1 HEADPHONE AMP, WW PLATINUM CABLES Reference System: BURMESTER 911MK3 AMP(3), 088 PRE-AMP, 089 CD PLAYER, 100 PHONO PRE-AMP, 948 POWER CONDITIONER, ACCUPHASE DG-68 VOICING EQUALIZER, AVID ACUTUS REFERENCE SP TT, GRAHAM PHANTOM II SUPREME ARM, BENZ MICRO LP-S CART, GRANDIOSO P1X/D1X STACK, G1X RUBIDIUM MASTER CLOCK, N05 NETWORK PLAYER, SILENZIO MUSIC SERVER, HRS-SXR CUSTOM RACK w/ M3X SHELVES, SONUS FABER AIDA SPEAKERS, JL FATHOM F113v2 SUBS(2) SOUND ANCHOR STANDS(2) WW PLATINUM CABLES Library System: GRANDIOSO M1 MONOBLOCK AMPS, C1 LINESTAGE PRE-AMP, K1X CD/SACD PLAYER, G1 MASTER RUBIDIUM CLOCK, E02 PHONO-PRE, SILENZIO MUSIC SERVER, AERIAL ACOUSTICS 20T V2, AERIAL SW12 SUBS(2), CANTON REF K1’s, VPI HRX TT w/ SDS POWER SUPPLY, ORTOFON CADENZA BLACK CART, KLAUDIO RCM, SHUNYATA DENALI 6000/S v2, SHUNYATA OMEGA QR’s, WW PLATINUM CABLES Esoteric/Bryston System: ESOTERIC C02-X PRE-AMP, P-02X TRANSPORT, D02-X DAC, G02-X CLOCK, BRYSTON 28B3 CUBED MONOBLOCK AMPS(4), BRYSTON BHA-1 HEADPHONE AMP, SHUNYATA DENALI 6000/S v2(2) EVEREST 8000 POWER CONDITIONER(2) ALTAIRA CG & SG HUBS, AMR-DP777-SE DAC, SILENZIO MUSIC SERVER, TAD REFERENCE ONE MK2 LOUDSPEAKERS, QUADRASPIRE RACK, WW PLATINUM CABLES Accuphase/Canton System: ACCUPHASE E800 INTEGRATED, DP570 CD/SACD PLAYER, T1200 FM STEREO TUNER, DG-68 VOICING EQUALIZER, PS530 POWER SUPPLY, CANTON REF K3’s, CANTON REF K5’s, SILENZIO MUSIC SERVER, HRS MXR REFERENCE MAHOGHANY RACK w/ M3X2 SHELVES, WW GOLD CABLES |
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