It is pretty obvious Schiit products appeal to all generations but the much younger headphone community is vastly broader and it has to be their bread and butter. Just an idea, the recent discussions about Dan’s Yggdrasil dac color selection gave me an idea. Get the local airbrush artists to create custom artwork on Schiit chassis for various products as limited edition runs. Sort of “Pimp my Schiit” or similar. Great way to stir some Schiit up.