Quote:
Originally Posted by stollen
So with this program, McIntosh gets to sell new product, and the dealers get stuck with a used piece that they have "paid" 75% of its original MSRP that they have to try to sell which they will probably take a loss on because there is no way someone would pay 75% of retail price for a used piece?
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Keep in mind there's a lot of older McIntosh that sells for 75% of original MSRP on the open market, or even more. An original C22 preamplifier which originally sold for $399 now commands anywhere from $3,000 - $6,000 today.
Make no mistake, there's every possibility the dealer will come out better in the final wash by trading in equipment than he would with the straight cash customer who's a tough negotiator.